Arctic Directory: HoTH’s air carrier group gets new name, logo

HoTH said Nov. 30 that its air carrier operations will have a new name and logo, “Era Alaska,” to represent the airline brand for consumers of in-state travel, with individual carriers operating under their own certificates doing business as Era Alaska. “Seamless branding will allow a single shopping path for passenger and cargo services statewide, with connections to and from hub communities throughout bush Alaska. All services provided by the individual Frontier Alaska carriers will be consolidated into one-stop shop for in-state customers,” said Bob Hajdukovich, company CEO. The new name and logo will be applied to all signage, company apparel, Web site, reservations systems, freight network, and equipment on or about Jan. 10, 2010. HoTH Inc., an Alaska corporation, is owned by John Hajdukovich, Mike Hageland, and James Tweto, and the parent holding company of Frontier Flying Service, Hageland Aviation Services, Arctic Circle Air Service and Era Aviation Inc.

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